Walk-In Leads

How Well Do You Know Your Walk-In Leads?

More than half of auto shoppers show up on the dealership lot without contacting the dealer ahead of time.[i] And walk-in shoppers convert within 72 hours — making them highly qualified leads.[ii] But not every walk-in lead shows up on the lot with the same mindset. Some are more ready to buy than others. To […]

On-the-Lot Trend Report: Bonus Analysis of Pricing Tool Usage and Lot Visits

A primary goal for dealers is to drive more vehicle sales. A key component of generating sales is converting on-the-lot traffic. We know that walk-in leads are a valuable source of sales – with two-thirds of walk-ins making a purchase within 72 hours of their on-the-lot visit.[1] As such, it is more important than ever […]