Buick

Cars.com April 2018 On-the-Lot Report Cross-Shopping Analysis

Which automotive brands are getting the most lot visits from Cars.com mobile consumers in April? We applied our patented On-the-Lot technology to find the answer and compared the results to the next-most recent analysis, which was conducted in December 2017. Our April report offers a glimpse at mobile shopping behavior when consumers are on your […]

Where Are All the Automotive Super Bowl Ads?

Over the past few years, it’s become a common practice for brands to release their Super Bowl ads before the big game. But in the run-up to Super Bowl LII, we’re seeing fewer ads from automotive brands, reflecting a broader trend. In 2017, there were 36 Super Bowl ads pre-released across multiple industries, including spots […]