AI

Automotive Thought Leaders Predict: Brian Pasch

Cars.com recently talked with automotive industry leaders to get their thoughts on trends that will affect the industry in 2018. Following are insights from Brian Pasch, founder of PCG Companies. Among other predictions, Brian sees technologies such as artificial intelligence changing the way consumers shop for cars. Thank you for sharing, Brian! How will the […]

The Future of Leads Management in the Automotive Industry

For automotive dealers, identifying, nurturing, and closing leads has become more complicated, as auto shoppers use an increasingly wide array of channels and devices to interact with dealers. In recent weeks, we’ve been blogging about the importance of treating each lead source separately, including phone leads, internet leads, and walk-in leads. The ability to do […]