Cars.com March 2018 On-the-Lot Report Analysis
The Cars.com March 2018 On-the-Lot report introduces a new element to our monthly insight about on-the-lot mobile behaviors: price, one of the 4Ps of Automotive Marketing™ along with product, place, and person. The Cars.com On-the-Lot report uses our patented Lot Insights technology to examine mobile shopping behavior when consumers are on a dealership’s lot. The […]
