Connections That Fuel Growth

Welcome to the Marketplace Built to Future-Proof Dealerships Get Started

Our Simple Formula to Help Dealers Win

It’s been a winning strategy for over 20 years: We make the place to be for millions of car shoppers to find their perfect match, and we connect them with local dealerships using innovative technology that protects dealer profits.

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Meet the #1 Car-Shopping Audience

All marketplace audiences are not the same. Shoppers know and trust our brand above all others, so they come intentionally to to make informed buying decisions with your inventory.

4x More Likely to Buy a Car

How does the combined power of Google and drive consideration and intent for car buyers? By paving a shopper journey that moves undecided through the funnel. Learn more in this Google automotive case study about how's influence makes consumers 4x more likely to visit your site and 6x more likely to convert into a lead.


Technology That Fights the Race to the Bottom

Industry trends are causing a race to the bottom, but price is not your only way to stay competitive. We’ve built technology to help protect and expand your margins so you can sell faster, more effectively, and to a wider audience at the highest value of your inventory.

  • Showcases your unique dealership
    Why buy and over 7 million dealer reviews
  • Merchandises full value of inventory
    AutoCorrected™ trim, feature, and option data
  • Creates buying confidence
    Digital retailing shopping tools
  • Connects real buyers with your closers
    Salesperson Connect™ VDP scheduling
  • Generates 1:1 matches
    Your leads are yours and only yours
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Highest per car profit margin among all 3rd-party marketplaces

Driven Data Classified Lead Quality Index Q1, 2019 Vendors Measured: Autotrader, CarGurus,, Edmunds, TrueCar.
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Salesperson Connect™

Showcase your people for higher close rates



Maximize your margins with automatic merchandising


Online Shopper™

Generate super leads with digital retailing
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Give Serious Shoppers Serious Technology is where ready-to-buy shoppers come to make decisions. Advertise your full value and give them the tools to decide on you.