Audi

Cars.com July 2018 On-the-Lot Report Cross-Shopping Analysis

Which automotive brands do Cars.com mobile consumers visit the most? Which ones do they cross-shop while they are on someone else’s lot? Cars.com tracks the answer by applying our patented On-the-Lot technology. For our July report, Toyota and BMW emerged as the most visited non-luxury and luxury brands. Nissan and Cadillac were the most cross-shopped […]

Stick Shift Lovers, Unite!

What do the 2018 Audi A4, BMW 340i, and Ford Mustang GT have in common? They are all members of a prestigious club: Cars.com’s favorite manual-transmission cars of 2018. The Cars.com editorial team, consumers’ source for automotive news and reviews, recently discussed its seven favorite clutch performers. The occasion was none other than the first-ever […]

Volvo XC60 Named Cars.com Best Luxury Compact SUV in 2018

We’re not even halfway through the year, and Volvo is already cleaning up. Cars.com has just named the Volvo XC60 Best Luxury Compact SUV of 2018 in a vehicle segment comparison. The Volvo XC60 was nominated for Cars.com’s Best of 2018 Award in January. For the Best Luxury Compact SUV of 2018 comparison, four Cars.com […]

For the Love of CPOs

Happy CPO Month! May marks the second annual Cars.com CPO Month, in which we raise awareness for manufacturers’ certified pre-owned vehicles. To kick things off, let’s call out some of the ways CPOs have been in the news lately: CPOs are hot at Kia. In March, Kia Motors America enjoyed its best sales month ever […]

Cars.com March 2018 On-the-Lot Report Analysis

The Cars.com March 2018 On-the-Lot report introduces a new element to our monthly insight about on-the-lot mobile behaviors: price, one of the 4Ps of Automotive Marketing™ along with product, place, and person. The Cars.com On-the-Lot report uses our patented Lot Insights technology to examine mobile shopping behavior when consumers are on a dealership’s lot. The […]

Augmented and Virtual Reality Take Center Stage in the Automotive Industry

The New York International Auto Show underscored how much augmented reality and virtual reality are shaping the conversation about the future of the automotive industry. As reported in CNBC and The New York Times, auto makers and vendors were busy showcasing AR and VR experiences to complement the vehicles. For instance: Toyota used VR headsets […]

Where Are All the Automotive Super Bowl Ads?

Over the past few years, it’s become a common practice for brands to release their Super Bowl ads before the big game. But in the run-up to Super Bowl LII, we’re seeing fewer ads from automotive brands, reflecting a broader trend. In 2017, there were 36 Super Bowl ads pre-released across multiple industries, including spots […]

Cars.com December 2017 On-the-Lot Report Cross-Shopping Analysis

Which automotive brands got the most lot visits from Cars.com mobile consumers in December 2017? We applied our patented On-the-Lot technology to find out. Our December report offers a glimpse at mobile shopping behavior when consumers are on your lot. We have identified: The top five luxury and non-luxury brands with the most lot visits in […]

“This Business Has Never Been for the Fainthearted” – Innovation at NAIAS

The 2018 North American International Auto Show (NAIAS) continues to showcase why the automotive industry is a leader in product innovation and why 2018 is all about OEMs and dealerships mastering the 4Ps of Automotive Marketing™: product, price, place, and person. As discussed on our blog, OEMs have been unleashing major innovations since Day One. […]

Cars.com November 2017 On-the-Lot Report Cross-Shopping Analysis

As we do each month, Cars.com has applied our patented On-the-Lot technology to help dealerships understand which vehicles get the most lot visits from Cars.com mobile consumers. The report offers a glimpse at mobile shopping behavior when consumers are on your lot. We have identified the top five luxury and non-luxury brands with the most […]