Getting online reviews can be tough work, but a new analysis shows yet again that setting up processes to monitor and solicit Dealer Reviews on can pay major dividends for proactive dealers.

Automotive Online Reputation, Dealer Reviews

Based on shopper activity from September 2013 through February 2014, dealerships with seven or more new reviews received nearly three times as many vehicle detail page views compared to dealerships with no new reviews. Though an increase in VDPs is just one of many positives effects of a healthy online reputation, the tangible correlation highlights the impact of getting quality online reviews with consistent frequency.

How does your dealership consistently ask customers for online reviews? Share your tips in the comments section below.


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