CHICAGO and FOUNTAIN VALLEY, CALIF. – July 21, 2010 – Cars.com and Hyundai Motor America today announced that Hyundai Motor America will supply a live feed to Cars.com of all certified pre-owned Hyundai automobiles currently available at more than 790 Hyundai retailers nationwide.
All Hyundai CPO vehicles available at local dealers will be posted to Cars.com and will appear in the standard listings section of the site. Hyundai CPO vehicles will display when a shopper conducts a vehicle search that includes either used or certified options. Hyundai will also have CPO banner ads appearing throughout the site to promote the quality of the Hyundai Motor America CPO program.
“Hyundai’s aggressive promotion of its dealers’ certified inventory positions the stores to drive business across their entire sales channel – not just certified but also new and used,” said Michael Page, vice president of advertising products at Cars.com. “By partnering with Cars.com, Hyundai secures additional prominence for its dealers.”
Certified Hyundai vehicles will be distinguished by a manufacturer-certified logo to help in-market shoppers identify them on search results pages. Consumers researching these listing on Cars.com can learn about purchasing a certified vehicle, access more details about Hyundai’s certification program and contact area dealers.
Every CPO Hyundai must be less than five model years old, have fewer than 60,000 miles and pass a rigorous 150-point inspection. All CPO Hyundais include the balance of the America’s Best Warranty™, which provides 10-year/100,000-mile powertrain protection to the original owner. In addition, all Hyundai CPO vehicles include roadside assistance, as well as rental car, towing and travel breakdown coverage in case of an emergency.
“Thanks to our impressive line-up of vehicles and a CPO program recognized as one of the industry’s best, Hyundai has seen impressive growth in the CPO sector in 2010, with sales for the first quarter of the year up 32 percent over 2009,” said Dave Zuchowski, vice president of sales at Hyundai Motor America. “In partnering with Cars.com, we will be able to significantly increase our market share in the CPO segment by reaching the millions of car buyers who visit the site each month.”
The live feed of Hyundai CPO vehicles is now available.
Cars.com is the leading destination for online car shoppers, offering credible, easy-to-understand information from consumers and experts to help buyers formulate opinions on what to buy, where to buy and how much to pay for a car. With comprehensive pricing information, side-by-side comparison tools, photo galleries, videos, unbiased editorial content and a large selection of new- and used-car inventory, Cars.com puts millions of car buyers in control of their shopping process with the information they need to make confident buying decisions.
Launched in June 1998, Cars.com is a division of Classified Ventures, LLC, which is owned by leading media companies, including Belo (NYSE: BLC), Gannett Co., Inc. (NYSE: GCI), The McClatchy Company (NYSE: MNI), Tribune Company and The Washington Post Company (NYSE: WPO).
About Hyundai Motor America
Hyundai Motor America, headquartered in Fountain Valley, Calif., is a subsidiary of Hyundai Motor Co. of Korea. Hyundai vehicles are distributed throughout the United States by Hyundai Motor America and are sold and serviced through more than 790 dealerships nationwide. All Hyundai vehicles sold in the U.S. are covered by The Hyundai Advantage, America’s Best Warranty. In addition, Hyundai Assurance is now offered on all new vehicles leased or purchased from a certified Hyundai dealer. The program is available to any consumer, regardless of age, health, employment record or financed amount of the vehicle. The program is complimentary for the first 12 months.